After opening 94 locations, most of them in the Southeast, Zoës Kitchen is opening its first South Carolina store in Mt. Pleasant.
Zoës Kitchen at 1242 Belk Drive is hoping to pique anticipation for its Oct. 10 debut with a Facebook contest in which 500 free meals will be awarded. The contest gets underway today, and runs through opening day.
The Zoës chain started in Birmingham, Ala., where Zoë Cassimus in 1995 opened a casual lunch counter emphasizing fresh ingredients and Greek flavors. The current menu includes salads, pita sandwiches and kebabs. Zoës also offers takeaway prepared meals sized for four eaters and side dishes packed in pints. Box lunches and party trays are available through the restaurant’s catering division.
Beer and wine will also be sold at the Mt. Pleasant store, which has indoor seating for 76 people and a patio which seats 50. The restaurant plans to open daily from 11 a.m.-9 p.m.